Second Dimension

ashj

After receiving a lot of feedback on my first outcome I decided to alter my font to one that was more appropriate. I chose a stitch font which I feel aids the message of the cause I am trying to promote

My work

This is what I've created so far...


The feedback that I have received is that it might be a little too 'beautiful' and I've been recommended to experiment with type to see if this improves the aesthetic. Also the type might be a little hard to read. Another comment that had been made is that a small amount of imagery might make the poster more successful.

Progress

I'm really enjoying this new project, I have concentrated on my research so far because I know this is something that I tend to lack on in my work. I want my ad shell to be based around the conditions in sweatshops because this is the issue that War On Want aid which affects me the most. I have interviewed 20 people aged 20-30. I know that this is a fairly limited range but so far I have received very useful information. The most useful thing that I have found is that the majority don't like or respond well to emotive imagery. I know that myself I find them to be manipulative and I tend to just look away rather than taking in any information, for this reason I have decided to center my posters around facts with few images.

Bangladeshi sweatshop workers are paid as little as 8p an hour

The recommended living wage in Bangladesh is £22 a month. To earn this, workers must work for 720 hours.

To earn the salary of Nike's chief financial officer, they would have to work 24 hours a day for 179 years.

New brief...War On Want

War on Want is launching a new advertising campaign to raise its own profile, particularly with the younger generation, create a greater awareness of its work and the way in which its role is constantly changing in response to world politics, and generate more income from donations and bequests, which will in turn help it to meet its life-long duty of care to those who are committed to campaigning for human rights and social change around the globe.

Hand in!!!

The hand in went really well, I was so relieved to finally finish with no rushing about or stressing. I handed in everything on time and am now even more anxious about the results!

Visual Equations

It took me a while to come up with a concept for this project. I wanted to steer clear of the obvious opposites such as black/white or male/female so I thought hard about how I could interpret the brief. I came across an interesting article about beauty traditions around the world and I really took at interest to it. The idea of how beauty can be in the eye of the beholder is highlighted by various cultures. I decided to base my series on western beauty vs. those around the world. I found many visions of beauty that to me felt strange, for example the Maori tribe consider a tattooed bottom lip and chin to be the epitome of beauty. However when I looked into Western beauty I found it just as shocking. It was really interesting to research our unusual conceptions of beauty.

Finished promo print

uyuf

War On Want

We had a woman come in to uni from a charity called War On Want. She spoke to us about their aims and what they are currently working towards. I learnt so much that I can't believe I hadn't known before...I left feeling quite strongly about the issues within the fashion industry. The fact that really hit me what that sweat shop workers can earn as little as 8p an hour! She spoke about how War On Want hope to raise awareness in those aged 20-30 and this is where we came in. The information from then on was quite vague but I know will we receive the brief after our hand in.

Promo print

jyfuyf

Glyphs & Pictograms

khiug

knlkn

Letter Press Continued...

In my second session of letter press I wanted to really think into the meaning behind my work as I had already played about with how letter press actually works. I found a quote from American poet Robert Frost - "Freedom lies in being bold". I thought that this would be useful as it was short enough for me to be able to create a selection of presses. The finished work is shown below.

iu

gou

Type & Tape

In a group, myself and five others were set a brief to create a typeface using only coloured duct tape. We settled around the idea that we would focus on the location of each letter rather than the letters themselves and due to this, our font is fairly basic. We chose locations where the viewer would not be able to descipher the letter form unless they stood in a certain location. I am really happy with how our project progressed. It worked really well and we created a unique typeface which applies perfectly to our brief.

Letter Press

I had my first experience using letter press today, I spend the time experimenting with the words 'freedom' and 'sequence'. I really didn't think I would enjoy something which is so unpredictable but I found that it was a fantastic for me to be able to stop trying to make my work so perfect and just try out using a medium that is more raw. I think that I create some nice work, two examples are shown below.

Poole continued...

I spent the day in Poole taking photographs of my surroundings...the instructions were pretty vague so I just experimented with architecture and typography. Once we were given the brief of an editorial illustration I thought that my pictures were spot on. It was useful to be able to use my images of the typography alongside the buildings to create something that I feel belongs in a national newspaper. We only had a week to complete this mini-brief so my outcome isn't quite finished...

Poole...

My current project brief is to produce an editorial illustration for a national newspaper for an article based on the regeneration of Poole. While researching artists for inspiration i came across Daniel Bristow, an illustrator from London, England. his work is created using simply pencils and photoshop and i think it would fit perfectly in a newspaper supplement.

http://bristow-bailey.deviantart.com

ideafixa

The most interesting digital magazine. It presents photography, design, illustration and visual arts internationally. The e-magazine promotes an amazing and diverse range of artists both well known and obscure from all around the world.

http://www.ideafixa.com/